A well-known international coffee brand operating thousands of stores across multiple countries. The company manages a large network of retail outlets, digital ordering systems, loyalty programs, and supply chain operations serving millions of customers every week.
Hours saved annually through process automation
Accuracy in inventory and order reconciliation workflows
Automation success rate across retail operations
Functional releases delivered for digital operations and workforce automation
The Chalange
As the coffee brand expanded across regions, the business needed stronger operational consistency and improved efficiency across store operations, supply chain processes, digital orders, and customer experience.
Rapid growth brought challenges like inconsistent workflows across outlets, heavy manual processes, slow inventory updates, and siloed technology systems across regions.
Store teams and support teams were overloaded with repetitive tasks, leading to delays and rising operational costs.
The company also wanted to improve compliance, reduce human error, and meet changing digital expectations from modern customers, without losing the speed and warmth of its brand experience.
What did
Tecnologia do
The coffee brand and TechPhobias shared a mutual goal of combining operational scale with speed and flexibility, making the partnership a clear and natural fit. TechPhobias has been working with the organization since mid-2021 across two key workstreams: Automation Delivery and Digital Workflow Modernization, supporting their enterprise teams focused on operational efficiency and customer experience.
Automation Delivery – TechPhobias partnered with the brand’s process and operations team to identify, design, build, test, and deploy automated solutions using leading automation tools.
So far, TechPhobias has delivered 25 automations across core business areas including Store Operations, Inventory Control, Customer Support, and Digital Order Management.
Digital Workflow Modernization – TechPhobias led the modernization of internal and customer-facing workflows, shifting from fragmented legacy systems to unified, mobile-ready digital experiences.
Additionally, TechPhobias developed an integration layer enabling seamless communication between POS systems, mobile apps, loyalty programs, and support agents, helping the brand speed up service and support new digital initiatives.
The Results
- 25+ key processes automated
- 22,000+ hours returned to operations teams
- 100% accuracy in automated reconciliation and reporting
- >94% automation success rate across retail processes
- Cross-platform SDK delivered, enabling smooth communication between store systems and digital apps


